Why Go Green? Ask Wal-Mart

EDWARD LAWLER, professor of business, management and organization: “Some leaders are questioning the investment value of environmental responsibility, or “being green,” but consider this: green can be profitable. According to recent data, it may be exactly what it takes to…

What Story Is the Murdoch Story?

MARTY KAPLAN, director, USC Annenberg Norman Lear Center, and professor of entertainment, media and society: “Following several days of coaching by lawyers and PR experts, it must have been really rattling for Rupert and James Murdoch when showtime arrived to…

A Home Is a Lousy Investment

ROBERT BRIDGES, professor of clinical finance and business economics “At the risk of heaping more misery on the struggling residential property market, an analysis of home-price and ownership data for the last 30 years in California—the Golden State with notoriously…

Why We Need the Tabloids

RYAN LINKOF, lecturer in history “As long as we have had tabloids, we have had tabloid scandals. Weighing in on the spate of scandals plaguing the British tabloid press, one commentator in 1936 acidly condemned what he called “the almost…